Based on the level of comfort and to serve specific purposes in workplaces, the choice between the breakaway and non-breakaway lanyard arises. Non-breakaway lanyards without logos might seem to be more economical. But if you compare the features of breakaway lanyards with logo or text, it can be an incredible marketing tool for your business and keep the environment safe.
Lanyards with breakaways are quite popular in companies and various industries where safety is one of their top priorities to ensure a healthy and injury-free work culture. However, the trend and benefits of including logos while designing custom breakaway lanyards may not be known to many of you.
To clear your doubts and make you aware of the benefits of getting a breakaway lanyard with a logo, I am writing this post. Keep reading it till the end to understand why printing logos on custom lanyards can transform your business.
Why Print Logo or Text on Your Custom Breakaway Lanyard?
Most industries or companies prefer their employees and workers to carry ID cards and lanyards all the time including work, meetings, conferences, or other professional events. The inclusion of breakaway in lanyards adds an extra layer of protection to prevent unintended accidents or falls during attending any of these events.
Printing logos on breakaway lanyards are done to achieve or meet specific goals or purposes, which can be different based on the workplace or industry applications. I will discuss a few uses of lanyards with logos below to explain how they can be beneficial for all.
Breakaway lanyards are used for carrying and displaying ID cards in workplaces and important checkpoints. By getting the logo or name of the business printed on your lanyard, the verification process can be carried out fast. If you are associated with a reputed agency or want other people to notice your brand, printing the company’s seal or trademark on lanyards can be beneficial.
Take-Along Necessary Items
Carrying ID cards with lanyards to workplaces regularly helps to build this habit of not forgetting them behind. This is why many lanyard manufacturing companies have created custom lanyards that have special features to attach items like USB drives, and keys easily.
You can also find lanyard manufacturers who create custom breakaway lanyards made from durable materials that can carry wallets and mobile phones. With a logo on your lanyard, personalizing will be easier when you carry items by attaching them.
Business or Brand Promotion
Investing in breakaway lanyards with logo or symbol can be a great option for promotional purposes to focus customer’s attention on a particular company name. I have observed this trend in many leading brands where they consider breakaways lanyards for promoting their businesses by highlighting the logo and other features on them.
The fashion or sports lanyards you observe are all a part of these promotional campaigns to grab user’s attention to their brand names.
Indoor & Outdoor Events
I know many people who enjoy outdoor activities like walking, running, camping, and hiking and carry their essential equipment everywhere using lanyards. Also, major events like business summits, concerts, annual meetings, and many more are hardly seen without the use of lanyards having specific logos or symbols.
Therefore, for identifying purposes and protecting the people during huge gatherings for any specific events, breakaway lanyards offer a great solution. It has a special breakaway clasp that can be removed when the lanyards get tangled, pulled by other people, or during any accidental situations.
Moreover, the inclusion of a logo makes the breakaway lanyard powerful by giving identification or authorization to the person wearing it. You can use breakaway lanyards with logo or name in your business to boost brand awareness, networking opportunities, enhance visibility, and impress your people with a professional look.