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Creating a Great Ecommerce Customer Experience with Amaze PXM

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Creating a Great Ecommerce Customer Experience with Amaze PXM
Creating a Great Ecommerce Customer Experience with Amaze PXM

No matter how long you have been in eCommerce, offering top-quality products is not just enough to make your presence count. Products do have a role in the success of your business; relying on them alone may never lead to where you want to be. You need to combine them with Amaze Product Experience Management to make the most of your e-commerce efforts. The Amaze PXM platform enables your business to deliver a valuable customer experience. It keeps prospects and existing buyers well updated about every piece of product information you want them to know. The outcome of all this gets you apparent benefits of satisfying sales.

Shoppers feel more entertained and content to take forward their buying journey with you as long as you chase them with technologies like Amaze PXM software. Deploying it will equip you with capabilities to create and share a better customer experience, which is a key driver in boosting your sales and revenue. But, you must first know a few things about creating an enriched product experience with Amaze PXM. Let us dig in.

Boost Your Ecommerce Sales with AmazePXM!

  1. Pre-purchase Ecommerce Customer Experience

From the time you launch your product, the eCommerce customer experience starts. It all begins before an individual prospect turns into a buyer. Everything that happens or does not happen between the visitors and the company from the point of time the formers notice a product or brand is a part of the e-commerce customer experience.

Here, the pre-purchase customer experience takes the driver’s seat. It answers what your brand offers and what it has in for buyers. More questions that you should answer before purchase include features, attributes, and specifications of your products. One way to do this is the use of Amaze PXM software. Using it, you can leverage technology-driven solutions to develop content, create catalogues, build SKUs, modify existing data, and syndicate it across channels at a quantum speed to deliver a better product experience. It will also let you create your sales strategies in advance and stand good chances of converting even the most mildly interested prospects into repeated visitors and trusted customers.

Create an engaging online product experience with Amaze PXM!

  1. Shopping E-commerce Customer Experience

The next stage is when your customers make the actual purchase. It is a crucial time for the overall customer experience. Again, keeping your customers informed about the product is the key to win their trust and confidence. The information that is going to work here typically includes:

  • Product specifications
  • Prices and inventory updates
  • Shipping details
  • Exchange and return policies
  • Manufacturing details
  • Offers available

Such pieces of information can be the deciding factor in converting the prospects. You can leverage the Amaze Product Experience Management (PXM) platform to efficiently and precisely create and distribute product information for an enhanced customer experience.

  1. Post-purchase eCommerce Customer Experience

Even if the customer has made a purchase, the job is not over yet. It is when you should shift your focus onto keeping the new customers engaged and retained instead of patting yourself for converting yet another prospect. To make them buy more from you frequently, you will need comprehensive product experience management software, better if you go with Amaze PXM. It will let you stay in touch with your customers by:

  • Delivering regular updates, announcements, promotional offers, and more
  • Sharing what is new for them in the inventory
  • Developing programs, events, and other initiatives
  • Soliciting feedback from your customers

 

About Author:

Blue Meteor Inc. headquartered in Chicago, US. is a SaaS company pioneering in creating eCommerce software and technology solutions. Blue Meteor’s primary focus is on transforming B2B and B2C companies by establishing an efficient and effective eCommerce strategy built on the bedrock of product experience.

 

Developed by Blue Meteor, Amaze PXM is industry’s first intelligence powered native cloud software that gives businesses end-to-end control of their product data, catalog creation, experience design, digital asset management and data syndication. Amaze PXM is a culmination of Blue Meteor’s two decades of experience in the product content industry gained by working with world’s leading Fortune 500 companies to create best-in-class product content and customer experiences.

 

With 3 global offices in US, UK and India, Blue Meteor’s mission is to enable merchants and brands to sell more by delivering best-in-class online Product Experience.

Website:
https://www.amazepxm.com/