According to IMARC Group’s latest report, titled “India Digital Asset Management Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026”, the India digital asset management market exhibited robust growth during 2015-2020. Digital asset management (DAM) is a software-based solution that stores, retrieves, shares, and utilizes digital assets. It is utilized by various organizations to process data files, engineering blueprints, text documents, webpages, and audio and video files that are retrieved and stored into a single centralized interface. DAM solutions allow the authorized user to review and edit the stored data. As a result, DAM finds application in banking, financial service, and insurance (BFSI), retail, manufacturing, education, and information technology (IT) industries.
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The India digital asset management market is primarily driven by the growing demand for cloud-based services across organizations. It also facilitates workflow automation, manages permission through copyright functionalities, and streamlines the cloud experience for the user. In addition to this, DAM solutions help maintain the transparency of operation, improve digital content, and reduce operational costs. Besides this, the emergence of industry 4.0 and digitization is also facilitating workflow collaborations and automation, which is propelling the market growth. Moreover, the rising number of high-net-worth individuals and expanding middle-class population is also fueling the demand for DAM solutions. Furthermore, the increasing content creation due to penetration of the internet and smartphones in the region is also expected to positively impact the market in the upcoming years. Looking forward, IMARC Group expects the India digital asset management market to continue its robust growth during 2021-2026.
As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the industry behaviors of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
Breakup by Type:
- Brand Asset Management System
- Library Asset Management System
- Production Asset Management System
Breakup by Component:
- System Integration
- Support and Maintenance
Breakup by Application:
- Sales and Marketing
- Broadcast and Publishing
Breakup by Deployment:
Breakup by Organization Size:
- Small and Medium-sized Enterprises
- Large Enterprises
Breakup by End Use Sector:
- Media and Entertainment
- Banking, Financial Services and Insurance (BFSI)
- Healthcare and Life Sciences
- Travel and Tourism
Breakup by Region:
- North India
- West and Central India
- East India
- South India
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Key highlights of the report:
- Market Performance (2015-2020)
- Market Outlook (2021-2026)
- Market Trends
- Market Drivers and Success Factors
- The Impact of COVID-19 on the Global Market
- Value Chain Analysis
- Structure of the Global Market
- Comprehensive mapping of the competitive landscape
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