If you are searching for an excellent digital agency in London, you are in the right place. With the cut-throat competitive digital business world, it is essential to have only experienced digital agency. Only they will have highly skilled SEO Consultants, social media managers, PPC specialists, among others, to provide the right help to make your business develop to new horizons.
Top digital marketing strategies for 2021
The pandemic hit 2020 is, at last, is ending, and it is for everyone to look forward to 2021. Though digital marketing strategies change with time, the year 2021 is different. The after-effects of the pandemic hit the economy badly and will have its repercussions in 2021. There will be a change in customer behavior, and the revenues are also down now. Also, the time to adapt to the new challenges for 2021 is less. But the following digital marketing strategies for 2021 will help companies face these challenges and come out strong and successful.
Content marketing will rise in 2021
During most of 2020, people stayed indoors in the UK because of the pandemic. It has increased the consumption of digital content in written format and video content. Hubspot confirms the rise of businesses using explainer videos to rise from 63% in 2019 to 81% in 2020 and grow more during 2021.
Email users to rise to 4.48 billion by 2024
Again Hubspot confirms that over 80% of marketers have seen a rise in email engagement this year, 2020. Also, the email users are to increase to 4.48 billion by 2024, and it will be a boon for small businesses to use it as a strategic and cheap marketing tool.
Social media accounted for 24% of marketing budgets in 2020
With more people locked in their homes, their only best option to spend time was on social media. It has made companies’ social media budgets account for 24% of their marketing budgets in 2020 and increase more in 2021.
SEO will be beyond keywords in 2021
Search algorithms always keep changing, and it will be more in the coming year 2021. It will not only focus on keywords but also on the intent, context, and meaning for delivering the search results for precisely what the users are searching online. Hence SEO should focus more on accurately answering the search questions.
Thus FSE Digital is the best digital marketing agency in London and in the nearby Essex and far off Bristol. They have all the potential to be ready for all digital strategies for 2021 to sustain and succeed in all businesses.