According to IMARC Group’s latest report, titled “Mobile Commerce Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026”, the global mobile commerce market exhibited robust growth during 2015-2020. Mobile commerce or m-commerce refers to the buying and selling of goods and services through the use of wireless electronic devices such as smartphones, tablets, and hand-held computers. It is a subset of electronic commerce that enables users to access online shopping platforms without using desktop computers. M-commerce platforms offer in-app purchasing, mobile banking, virtual marketplaces by using various mobile applications, like Apple Pay, Android Pay, and Samsung Pay. It also allows firms and individuals to conduct their business over the internet.
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The global mobile commerce market is primarily driven by the growing penetration of internet- enabled devices such as smartphones and tablets. Besides this, m-commerce offers various benefits, such as reducing the overhead costs and increasing transactional efficiency by eliminating the need for physical presence and intermediaries. Furthermore, M-commerce is also increasingly gaining traction across the globe with the onset of coronavirus disease (COVID-19) as governments of several countries are undertaking initiatives to promote digital or cashless payment methods. Furthermore, the advancements in mobile technology and the rising awareness for mobile applications and services are expected to fuel market growth in the upcoming years. Looking forward, IMARC Group expects the global mobile commerce market to grow at a CAGR of around 34% during 2021-2026.
As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the industry behaviors of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
Competitive Landscape with Key Players:
- com Inc
- Apple Inc.
- Ericsson Inc.
- Mastercard Inc.
Breakup by Transaction Type:
Breakup by Payment Mode:
- Near Field Communication (NFC)
- Premium SMS
- Wireless Application Protocol (WAP)
Breakup by Type of User:
- Smart Device Users
- Feature Phone Users
Breakup by Region:
- North America (United States, Canada)
- Europe (Germany, France, United Kingdom, Italy, Spain, Others)
- Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Others)
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Key highlights of the report:
- Market Performance (2015-2020)
- Market Outlook (2021-2026)
- Market Trends
- Market Drivers and Success Factors
- The Impact of COVID-19 on the Global Market
- Value Chain Analysis
- Structure of the Global Market
- Comprehensive mapping of the competitive landscape
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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