Home Digital Marketing Time to Make Retail Stores More Organized

Time to Make Retail Stores More Organized


With the rise of online shopping trends, equipping your retail store with electronic shelf labels (ESLs) can help you compete with this formidable competitor.

If you’re not aware with digital price tags, they’re tools that retail investors use to display particular prices on shelves. They show the customer the product data on LCD panels. When a product’s price changes, the price display at the store is updated via a central communication network.

Additionally, digital price tags reduce the time and cost of the in-store price management, enhances the price accuracy throughout the store and online platforms, and much more.

These are some of the reasons why electronic shelf labels are becoming more popular as a way to display and manage product pricing and information. Here are some ideas on how shops might use digital price tags to better manage their stores.

Your Customers Stays up to Date With Stock Information in Your Store

An ESL can be the most beneficial device you’ve ever installed in your store because it stores all of the information that your consumers need. Solum ESL, which specializes in this technology, can provide you various reasons why you should switch to digital price tags at your store. Without any assistance, you may find the price of a product and current stock levels. When a product is out of stock, the label can update the customers with the next possible availability of the said product.

It Shows Extra Stock Details to the Retailers

The digital price has additional information for store owners that may not be as helpful to the shopper. It keeps the store owner informed about current stock levels in both the store and the warehouse. Special messages on digital price tags may notify shop workers to campaigns to promote a certain product, to add a product, or to provide marketing tips and methods such as lowering the price or the reverse.

This gives an owner all the control over the inventory and the changes they need to make in their store catalog  – for better execution of the in-store operations.

Your In-Store Productivity Increases

Your customers can see stock information directly on the price tags’ LCDs using digital price tags. This allows your consumers to get all of the information they require about an item before purchasing it without needing to speak with a live person.

For example, if you want to buy a pair of jeans, the shopper can use the screen of digital price tags to see if a specific size is available in the warehouse if it is not currently on the store shelf. This saves your consumers time, which is something that every shopper appreciates.

The Bottom-Line

If you want your store to attract more customers, the best option for you to update with the latest electronic shelf labels. It can give your shoppers the experience equivalent to shopping online and help you grow your business at the same time.